Account Executive

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Job Title Account Executive

Auto req ID 12801BR

Department / Business Unit Sales

Location Massachusetts - Boston
Job Description WBZ NewsRadio is looking for energetic, and creative individuals who are looking to begin a long and productive career in media sales. Position will focus on learning media sales industry while selling broadcast, digital, and event marketing campaigns directly to businesses.

Early stages of employment will focus on training of research tools, computer programs, products, and sales techniques. Knowledge will then be used to create and maintain the seller's client list. Position is expected to spend 50% of work time outside of the office conducting sales meetings, finding prospects, and maintaining relationships with clients. Candidates with 1-2 years of sales, marketing, or related experience are encouraged to apply.

Job Duties

Continuously identify and create lists of prospects
Cold call daily to set up external sales meetings
Prepare sales literature and marketing proposals
Present and close marketing proposals directly to local businesses
Work with other internal departments to activate marketing campaigns once sold to local businesses
Maintain relationships with local businesses while campaigns are/are not running by providing a high level of customer service
Perform all other tasks perceived, assigned, and/or required that contribute to the overall goals of the station

Requirements

Bachelors Degree (Marketing, Advertising, or Communications preferred but not required)
Previous cold calling experience preferred but not required
Strong verbal skills
Strong presentation skills
Experience working in a fast paced office environment
Desire to work in sales industry
History of success (scholastics, sports, part-time employment, awards, etc.)
Positive and outgoing personality
Ability to consistently overcome objections
Reliable vehicle


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