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Yield Manager
Listing Info
TechTarget is seeking a Yield Manager who will be responsible for driving performance for our display ad campaigns through active monitoring and manipulation of campaign settings. The Yield Manager will interface not only with other members of the Yield Management Team but als with sales to ensure efficient and cost effective delivery of display ad campaigns. The ideal candidate is highly detail-oriented, possesses strong problem solving skills, is self-driven, and can multi-task in a fast-paced environment.
Essential Job Functions
Display Ad Product Knowledge: understanding the set-up and potential delivery variations within both the order entry system as well as the ad server;
Assist Sales By
Forecasting inventory for all product/targeting options
Consulting on alternative products or targeting when capacity limitations are reached
Understanding revenue recognition impacts of contract changes
Review And Approve Display Advertising And Newsletter Specific Contracts And Subsequent Change Orders
Review and approve display advertising and newsletter specific contracts and subsequent change orders
Assuring inventory is available to complete delivery as requested - providing alternative solutions as necessary
Gather daily data from various internal and external sources and compile into consumable reporting tools
Inventory Calendar(s)
Delivery reporting
Third party reporting
System related documentation
Produce periodic ad hoc reports
Knowledge, Skills And Abilities Desired
Bachelor's degree required. Degree in business administration or quantitative field is preferred;
Experience with display advertising inventory management;
Experience working with an ad server - Doubleclick experience preferable;
Experience in high volume transaction environments;
A logical thinker with a focus on process and standardization;
Extremely reliable - Independent and excellent time-management skills;
Ability to multi-task and work with data accurately and efficiently;
Ability to communicate effectively with people across the company. Focusing on both written and verbal communication;
Strong working knowledge of Excel (in addition to proficiency in standard MS Office programs);
Position requires hands-on person with excellent analytical and computer skills; and,
Flexible and willing to take on new responsibilities as business requires
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