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Overview

Kenna Consulting provides A-Z Consulting services to potential investors and entrepreneurs who are considering starting up or expanding business operations in English-speaking countries in Africa, as well as for hands-on managers appointed to run such businesses away from their home country. Professional services provided through Kenna Consulting include;<br />
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African Market Entry Services<br />
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Market Research: Kenna Consulting delivers fact-based market information to enable our clients make an informed decision prior to new market Product Launches or a full-scale Market Penetration. Our research covers market, financial, commercial, risk and technical aspects of the market.<br />
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Expansion Strategies <br />
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Opportunity Identification: This involves identifying more opportunities that will support the client's expansion or performance improvement strategies. It is based on research information which will eventually support the development of the business case.<br />
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Business Planning: Kenna Consulting assists in taking an idea or opportunity, refining it, improving its supporting strategy, and presenting the client with a workable plan of action for a successful new market entry. <br />
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Viability Analysis <br />
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Business Case Development and Evaluation: After an opportunity is identified, we develop same into a comprehensive, high-level business case that addresses human resources, infrastructure, legislative and capital requirements. It involves quantifying the opportunities by analysing the potential financial outcomes and assessing the risks involved to develop a workable plan of action.<br />
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Corporate Finance <br />
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Financial Modelling: Ultimately feasibility is determined by merging all commercial, technical and risk information in a financial model. This essentially uses the business case as a starting point and translates it into a viable action plan that may be used when seeking financial backing or investors. <br />
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Capital Raising, business disposal and acquisition services: We can assist with securing medium to long term finance, securing equity partners as well as preparing a business for outright sale and facilitating the sale process. <br />
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Risk and Value Management: Identification and mitigation of risk is crucial to the ongoing success in any market. Once risks have been identified, their impact defined and classified according to their probability and severity, Kenna Consulting uses its modeling expertise to determine the value of the risk. This step provides Clients with a comprehensive risk-return relationship when seeking finance or investors. As part of the risk qualification and quantification process, Kenna Consulting also conducts a range analysis on the capital budget of the Client. <br />
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Verification <br />
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Due Diligence: We help our clients maximize the return on their deals and identify and manage associated transaction risks. Our services include legal, financial and tax due diligence, sell-side due diligence, vendor assistance, bid support and post-deal services. We also have the expertise to validate a feasibility study as required by a financial institution or the company itself, in order to classify a project as bankable. The business plan is analysed to verify that the proposed venture has the ability to operate as required and be profitable. This type of due diligence encompasses financial and operational issues and requires that the business model be evaluated in terms of management, value and risk. <br />
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Performance <br />
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Performance Improvement: This type of project includes the diagnosis of performance-related problems, non-compliances and cost-wasting activities. Kenna Consulting expertise lies in the ability to identify areas for improvement, suggest streamlining actions, cost reduction